Ad Policy
The popups are chaos. The ads inside them are not. Our audience includes teens (13+), so everything must be teen-safe. A person reviews every ad before it goes live.
Not allowed
- Adult or sexual content, and dating services.
- Gambling, betting, casinos, loot-box gambling, and sweepstakes that require payment.
- Real-money online games of any kind, including fantasy sports, rummy, poker, "skill games" played for money, and their affiliates. These are illegal to advertise in India under the Promotion and Regulation of Online Gaming Act, 2025.
- Crypto tokens, NFTs, trading signals, "get rich" claims and promises of financial returns.
- Alcohol, tobacco, vaping, cannabis, drugs and weapons.
- Weight-loss claims, health or medical claims, and supplements.
- Hate, harassment, violence, and political or issue ads.
- Deceptive offers, phishing, malware, fake giveaways and multi-level marketing.
- Impersonating another brand or person, or using others' trademarks without the right to.
- Collecting personal data from minors, or products aimed at children under 13.
- Destinations that auto-download files, are paywalled spam, or redirect to different content than the page we reviewed.
Rules for your creative
- Your name and tagline must truthfully describe your product.
- No all-caps shouting longer than 3 words. The game handles the chaos. Your copy doesn't need to.
- No profanity, slurs or edgy shock content.
- Your URL must lead to the product named. Links must use
https:. - You supply text, a logo and a colour. We render them in our own popup designs. Ads are shown as plain text and images, and never as custom code.
How we enforce it
- Rejected before launch: full refund.
- Removed after launch for breaking this policy: no refund for days already served. If the violation was minor and unintentional, we may give a pro-rata refund at our discretion.
- Changing your destination URL after approval is grounds for removal.
- Players and others can report an ad. Enough reports pause it while we look.
- We may reject or remove any ad for any reason. See the refund policy and terms.
Not sure if your ad is allowed?
Ask before you buy: ads@tapchaos.com.